La app de trivial en directo de Quizvideo valid\u00f3 tan bien su modelo que Mediaset la integr\u00f3 en una de sus apps. Identidad de marca, UX\/UI y desarrollo de Agile.<\/p>\n","protected":false},"featured_media":7178,"template":"","class_list":["post-7926","work","type-work","status-publish","has-post-thumbnail","hentry"],"acf":{"stats_for_overview_pages":false,"components":[{"acf_fc_layout":"hero","case_study":true,"background":{"ID":7173,"id":7173,"title":"affordable seo company Backgound Image","filename":"Union-17.svg","filesize":1701,"url":"https:\/\/live-sofyma-website.pantheonsite.io\/wp-content\/uploads\/2020\/06\/Union-17.svg","link":"https:\/\/live-sofyma-website.pantheonsite.io\/es\/union-17\/","alt":"affordable seo company Backgound Image","author":"1","description":"","caption":"","name":"union-17","status":"inherit","uploaded_to":0,"date":"2020-06-25 14:40:53","modified":"2020-06-25 14:40:53","menu_order":0,"mime_type":"image\/svg+xml","type":"image","subtype":"svg+xml","icon":"https:\/\/live-sofyma-website.pantheonsite.io\/wp-includes\/images\/media\/default.png","width":0,"height":0,"sizes":{"thumbnail":"https:\/\/live-sofyma-website.pantheonsite.io\/wp-content\/uploads\/2020\/06\/Union-17.svg","thumbnail-width":1,"thumbnail-height":1,"medium":"https:\/\/live-sofyma-website.pantheonsite.io\/wp-content\/uploads\/2020\/06\/Union-17.svg","medium-width":1,"medium-height":1,"medium_large":"https:\/\/live-sofyma-website.pantheonsite.io\/wp-content\/uploads\/2020\/06\/Union-17.svg","medium_large-width":1,"medium_large-height":1,"large":"https:\/\/live-sofyma-website.pantheonsite.io\/wp-content\/uploads\/2020\/06\/Union-17.svg","large-width":1,"large-height":1,"1536x1536":"https:\/\/live-sofyma-website.pantheonsite.io\/wp-content\/uploads\/2020\/06\/Union-17.svg","1536x1536-width":1,"1536x1536-height":1,"2048x2048":"https:\/\/live-sofyma-website.pantheonsite.io\/wp-content\/uploads\/2020\/06\/Union-17.svg","2048x2048-width":1,"2048x2048-height":1}},"title":"App de Trivia M\u00f3vil para Quizvideo: Del Branding al Lanzamiento en Mediaset","description":"
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Desarrollo de Aplicaciones <\/p>\n
Web M\u00f3viles Personalizadas<\/p>\n","copy":"","column":[{"image":{"ID":7177,"id":7177,"title":"Quizvideo mobile web app","filename":"iPhone-and-laptop-template-QV-light.avif","filesize":97810,"url":"https:\/\/live-sofyma-website.pantheonsite.io\/wp-content\/uploads\/2021\/01\/iPhone-and-laptop-template-QV-light.avif","link":"https:\/\/live-sofyma-website.pantheonsite.io\/es\/iphone-and-laptop-template-qv-light\/","alt":"Quizvideo mobile web app","author":"1","description":"","caption":"","name":"iphone-and-laptop-template-qv-light","status":"inherit","uploaded_to":0,"date":"2023-05-29 20:22:19","modified":"2023-05-29 20:22:19","menu_order":0,"mime_type":"image\/avif","type":"image","subtype":"avif","icon":"https:\/\/live-sofyma-website.pantheonsite.io\/wp-includes\/images\/media\/default.png","width":1440,"height":1401,"sizes":{"thumbnail":"https:\/\/live-sofyma-website.pantheonsite.io\/wp-content\/uploads\/2021\/01\/iPhone-and-laptop-template-QV-light-300x300.avif","thumbnail-width":300,"thumbnail-height":300,"medium":"https:\/\/live-sofyma-website.pantheonsite.io\/wp-content\/uploads\/2021\/01\/iPhone-and-laptop-template-QV-light-768x747.avif","medium-width":768,"medium-height":747,"medium_large":"https:\/\/live-sofyma-website.pantheonsite.io\/wp-content\/uploads\/2021\/01\/iPhone-and-laptop-template-QV-light-768x747.png","medium_large-width":768,"medium_large-height":747,"large":"https:\/\/live-sofyma-website.pantheonsite.io\/wp-content\/uploads\/2021\/01\/iPhone-and-laptop-template-QV-light-1024x996.png","large-width":1024,"large-height":996,"1536x1536":"https:\/\/live-sofyma-website.pantheonsite.io\/wp-content\/uploads\/2021\/01\/iPhone-and-laptop-template-QV-light.avif","1536x1536-width":1440,"1536x1536-height":1401,"2048x2048":"https:\/\/live-sofyma-website.pantheonsite.io\/wp-content\/uploads\/2021\/01\/iPhone-and-laptop-template-QV-light.avif","2048x2048-width":1440,"2048x2048-height":1401}},"title":"Sobre Quizvideo","copy":"
Quizvideo era una aplicaci\u00f3n web m\u00f3vil que ofrec\u00eda juegos de trivia en vivo con recompensas, desafiando a los jugadores a acumular puntos m\u00e1s r\u00e1pido que sus competidores.<\/p>\n
Accesible desde cualquier dispositivo, la app presentaba juegos sobre cultura popular, deportes, historia y ciencia.<\/p>\n
Los usuarios pod\u00edan usar sus conocimientos para ganar puntos, conseguir premios y competir contra amigos y jugadores de todo el mundo.<\/p>\n","link":{"title":"Detalles del proyecto","url":"#detalles-del-proyecto","target":""},"letter":"https:\/\/live-sofyma-website.pantheonsite.io\/wp-content\/uploads\/2021\/10\/capital-letters-white-bgr-q.svg","swap_boxes":false}],"button":{"title":"","url":"","target":"","0":""},"gradient_schema":false,"center_title":false,"color_schema":{"colour_schema":"light1"}},{"acf_fc_layout":"descriptive","title":"
Detalles del <\/p>\n
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Quizvideo era una aplicaci\u00f3n web m\u00f3vil dirigida a aficionados al trivia en el mercado latino. Nuestro equipo se encarg\u00f3 del branding, el desarrollo de la app y el soporte t\u00e9cnico continuo para los juegos.<\/p>\n
Para el branding, buscamos crear una atm\u00f3sfera vibrante y divertida con colores brillantes, formas suaves y energ\u00eda. El dise\u00f1o deb\u00eda funcionar igual de bien en pantallas peque\u00f1as que en grandes.<\/p>\n
Uno de los retos era la frecuencia de los juegos: a veces hab\u00eda dos partidas en un mismo d\u00eda. Utilizamos tecnolog\u00edas modernas y procesos optimizados para garantizar la entrega r\u00e1pida de contenido.<\/p>\n
El trabajo dio sus frutos cuando Mediaset integr\u00f3 la aplicaci\u00f3n en una de sus apps m\u00f3viles.<\/p>\n"},"letters":{"top_word":{"ID":7176,"id":7176,"title":"letters-stroke-dark-bgr-q","filename":"letters-stroke-dark-bgr-q.svg","filesize":1199,"url":"https:\/\/live-sofyma-website.pantheonsite.io\/wp-content\/uploads\/2021\/10\/letters-stroke-dark-bgr-q.svg","link":"https:\/\/live-sofyma-website.pantheonsite.io\/es\/letters-stroke-dark-bgr-q\/","alt":"letters-stroke-dark-bgr-q","author":"1","description":"","caption":"","name":"letters-stroke-dark-bgr-q","status":"inherit","uploaded_to":0,"date":"2021-10-20 15:33:25","modified":"2021-10-20 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Testimonio<\/p>\n
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El branding y dise\u00f1o<\/p>\n
de Quizvideo <\/p>\n","copy":"","philosophy":[{"title":"Investigaci\u00f3n y an\u00e1lisis","copy":"
Realizamos un an\u00e1lisis del p\u00fablico objetivo, competidores y tendencias del sector. Esto nos permiti\u00f3 crear una propuesta de marca diferenciada para el cliente.<\/p>\n"},{"title":"Estrategia de marca","copy":"
La estrategia se centr\u00f3 en desarrollar una marca que conectara con el p\u00fablico objetivo. Identificamos los atributos clave de Quizvideo y creamos una identidad visual y un tono coherentes con ellos.<\/p>\n"},{"title":"Identidad visual","copy":"
La identidad de Quizvideo gira en torno a crear una experiencia divertida y alegre para los jugadores, empleando colores brillantes y formas suaves para establecer una atm\u00f3sfera distintiva y animada.<\/p>\n"},{"title":"Paleta de colores","copy":"
La firma visual de Quizvideo radica en la combinaci\u00f3n de colores vibrantes y elementos blancos limpios. Los elementos de dise\u00f1o consistentes fomentan una sensaci\u00f3n de armon\u00eda en todas las pantallas.<\/p>\n"},{"title":"Dise\u00f1o mobile first","copy":"
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